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Strategic Leadership and Planning:

• Lead the design, implementation, and monitoring of the project’s SBCC strategy aligned with PROTECT SRHR project objectives.
• Integrate SBCC approaches into service delivery, advocacy, and community engagement components.
• Conduct situation analyses, audience segmentation, and formative research to inform targeted interventions.
• Develop annual and quarterly SBCC work plans and budgets in collaboration with project teams and partners.
• Work with the Project Management Committee (PMC) and Project Steering Committee (PSC) to identify communications opportunities and update on program events and initiatives, both for the project and other IRC and partner initiatives that could be leveraged for the project.

Technical Oversight and Implementation

• Design and oversee the development of SBCC materials (print, radio, TV, social media, community theatre, interpersonal tools).
• Support community-led and gender-transformative communication initiatives that challenge harmful social norms affecting SRHR.
• Lead capacity strengthening of staff, partners, and community structures on SBCC methodologies and participatory approaches.
• Coordinate with service delivery teams to ensure demand creation and community mobilization activities are evidence-based and effective.
• Generate content for use in communications materials: set up a system for getting regular content from project staff; interview consortium staff, partners, clients, and other stakeholders; conduct field visits on a regular basis to collect stories including audio-visual content.

Partnership and Collaboration

• Work closely with Ministry of Health (MoH) and Ministry of Education, Consortium partners, local government, community-based organizations (CBOs), and media partners to align SBCC efforts with national SRHR communication strategies.
• Liaise with consortium partners to ensure harmonization and complementarity of messages and interventions.
• Foster collaboration with youth, women’s groups, religious leaders, and traditional authorities to enhance community ownership.

Communication and Knowledge Management

• Lead documentation and visibility efforts showcasing project impact on SRHR behavior change.
• Manage media engagement, storytelling, and social media campaigns to amplify project messages.
• Contribute to donor reports, technical briefs, and knowledge-sharing platforms.

Monitoring, Evaluation, and Learning

• In collaboration with the Monitoring, Evaluation, Accountability and Learning (MEAL) team, develop and apply SBCC indicators and tools.
• Conduct pre-testing, baseline, and post-intervention evaluations to assess reach, recall, and behavioral impact.
• Document success stories, lessons learned, and best practices for dissemination at national and regional levels.
• Use evidence to adapt and refine communication strategies for continuous improvement.

Key Deliverables

• A Comprehensive SBCC strategy and implementation plan.
• Suite of culturally appropriate communication materials and media campaigns.
• Quarterly and annual SBCC performance reports.
• Documented behavioral outcomes and community engagement results.
• Strengthened partner and community capacity in SBCC.