Loyalty Manager job at Uganda Airlines | Apply Now

Design and Execution: Develop and implement a compelling and competitive loyalty program tailored to Uganda Airlines' customer base.

Strategy & Program Development: Craft a sustainable loyalty product strategy that balances profitability for the airline with attractive benefits for customers, and refine it continually based on market dynamics and member behavior.

Performance Monitoring: Continuously evaluate program performance, including member engagement, benefits utilization, financial returns, and operational processes to ensure effectiveness and relevance.

Membership Growth & Retention: Plan and execute initiatives to grow active membership and improve member retention through research-driven strategies and personalized campaigns.

Lifecycle Management: Define strategies to manage the full customer lifecycle—from acquisition to retention—to increase customer loyalty and align with overall airline goals.

Revenue Growth: Drive incremental revenue through increased member spend, enhanced engagement, and promotion of ancillary services.

Marketing & Campaigns: Lead loyalty-related marketing initiatives including member acquisition, activation, reactivation, and churn reduction, while ensuring data-driven segmentation and targeting.

Member Communication & Support: Define and manage communication strategies and fulfillment processes for the loyalty program, ensuring exceptional member service and support.

Partnership Development: Identify, develop, and manage loyalty partnerships with businesses across sectors—such as banking, hospitality, retail, telecoms, etc.—to expand program benefits and boost member acquisition and engagement.

Market Benchmarking: Monitor competitor loyalty programs and market trends across key regions to inform strategic decisions and maintain program competitiveness.

Stakeholder & Partner Management: Oversee day-to-day partner relationships and stakeholder engagement to ensure seamless collaboration and delivery of program value.

Budget & Cost Management: Manage the loyalty program budget effectively to maximize ROI and maintain operational efficiency.

Cross-Functional Collaboration: Work closely with internal teams including Marketing, Sales, E-commerce, Ground Operations, and Customer Contact Centers to deliver integrated and consistent loyalty experiences.

Data Analysis & Reporting: Leverage complex data analytics to inform business decisions, measure program success, and identify new opportunities for growth and improvement.

Network-wide Program Consistency: Ensure a unified and smooth loyalty experience across all regional offices and customer touchpoints throughout the travel journey.

Leadership & Team Development: Provide thought leadership and support to loyalty teams, and contribute to departmental strategies, planning, and continuous improvement efforts.