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Strategic Leadership

• Develop and implement business strategies to drive sales, market share, and profitability.
• Lead annual business planning, budgeting, and performance tracking.
• Identify market trends and new business opportunities (e-mobility, leasing, financing models, etc.).
• Ensure alignment with company vision, brand standards, and operational frameworks.

Sales & Market Growth

• Oversee motorcycle sales across branches, dealers, and field teams.
• Set sales targets and drive execution through sales managers and regional teams.
• Develop promotional campaigns, pricing strategies, and dealer incentives.
• Strengthen relationships with key buyers: corporates, fleets, boda stages, distributors.

After-Sales & Service Management

• Oversee workshop operations, service quality, turnaround time, and technician performance.
• Ensure availability of quality spare parts and manage parts inventory levels.
• Implement preventive maintenance schedules and customer service standards.
• Drive customer retention and loyalty initiatives.

Operations & Supply Chain

• Coordinate motorcycle ordering, imports, customs clearance, warehousing, and distribution.
• Ensure accurate stock management and reduce losses, damages, and obsolescence.
• Implement standard operating procedures for workshop, sales, and warehousing.

Financial Management

• Monitor P&L performance, revenues, margins, and cost control.
• Approve expenditures, negotiate supplier contracts, and optimise operational costs.
• Manage credit controls, customer financing arrangements, and collections.
• Produce monthly financial and operational performance reports.

People Leadership

• Lead, coach, and develop managers in sales, service, spare parts, logistics, and admin.
• Drive performance management and KPI tracking across all departments.
• Foster a culture of accountability, teamwork, and customer focus.
• Oversee recruitment, onboarding, regular evaluations, and staff discipline.

Compliance & Risk Management

• Ensure compliance with industry regulations, tax laws, and safety standards.
• Implement policies on motorcycle testing, road safety, and workshop safety.
• Strengthen internal controls and reduce operational risks (fraud, theft, poor service).