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About the Organisation
Exim Bank (Uganda) (EBU), commonly known as Exim Bank, is a commercial bank in Uganda. It is one of the commercial banks licensed by the Bank of Uganda (BOU), the central bank and national banking regulator.
Digital Marketing Specialist job at Exim Bank Uganda | Apply Now
Kampala, Uganda
Exim Bank (Uganda) Limited, established in 2016 following Exim Bank Tanzania's acquisition of Imperial Bank Uganda, is a commercial bank headquartered at 6 Hannington Road, Kampala. As a member of the Exim Bank Group (East Africa), the bank offers a comprehensive suite of financial services, including home loans, personal loans, vehicle loans, investments, checking and savings accounts, debit cards, and bid bonds.
With a workforce of over 180 employees as of 2016, Exim Bank Uganda fosters a dynamic work culture that emphasizes innovation and customer-centric solutions. The bank maintains a significant presence in Uganda, operating multiple branches, including locations in Kampala, Nakawa, and Kisenyi. Guided by core values of integrity, excellence, and customer satisfaction, Exim Bank Uganda actively engages in corporate social responsibility initiatives aimed at community development and financial literacy. For more information, visit their website at www.eximbank-ug.com.
Are you looking for Marketing jobs in Uganda 2025 today? then you might be interested in Digital Marketing Specialist job at Exim Bank Uganda
Full Time
Deadline:
6 Mar 2025
Job Title
Digital Marketing Specialist job at Exim Bank Uganda
Exim Bank Uganda
Job Description
Job Title: Digital Marketing Specialist
Organisation: Exim Bank (Uganda) (EBU)
Duty Station: Kampala, Uganda
To develop, implement, and manage digital marketing campaigns that promote our brand, products, and services. This role requires a deep understanding of current digital marketing trends, a diverse skill set, and the ability to adapt to the rapidly evolving digital landscape.
Duties, Roles and Responsibilities
Qualifications, Education and Competencies
See all details of the qualifications, competencies and education for this role under the "How to Apply" section below.
Kindly send your cover letter and up to date CV to hr@eximbank-ug.com with the subject: JOB APPLICATION: DIGITAL MARKETING SPECIALIST
Deadline: 6th March 2025
NB: Only candidates who meet the minimum requirements shall be contacted.
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Go to the "Jobs" tab
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Read the detailed job description, Roles and Qualifications.
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How to Apply
Digital strategy development by creating and executing comprehensive digital marketing strategies to enhance brand awareness, drive website traffic, and generate leads.
Content creation & management through developing engaging content for various digital platforms, including social media, email marketing, and the bank’s website.
SEO & SEM through optimizing website content for search engines and managing paid search campaigns to improve visibility and drive traffic.
Social media management by overseeing the bank’s social media presence, including content planning, posting, and engagement with followers.
Data analysis & reporting through monitoring and analyzing digital marketing performance using tools like google analytics and providing regular reports with actionable insights.
Email marketing from design and execution of email marketing campaigns, ensuring compliance with best practices and data privacy regulations.
Ai & automation by leveraging ai and machine learning tools to enhance customer segmentation, personalize content, and automate routine marketing tasks.
Video Content Creation by producing high-quality video content for marketing campaigns, social media, and the bank’s website.
Capture professional photographs for use in digital marketing materials, ensuring they align with the bank’s brand image.
Work closely with the marketing team, product managers, and other stakeholders to ensure alignment and consistency across all digital channels.
SERVICES
COMMERCIAL
SERVICES
INDUSTRIAL
SERVICES
RESIDENTIAL
Bachelor’s degree in marketing, Digital Media, Communications, or a related field.
Minimum of 3 years of experience in digital marketing or a related role.
Certification in digital marketing or related fields is an added advantage.
Key attributes:
Familiarity with data privacy regulations and best practices.
Experience in the financial services industry.
Excellent written and verbal communication skills.
Creative thinking and problem-solving abilities.
Ability to work independently and as part of a team.
Proficiency in digital marketing tools and platforms, including Google Analytics, SEO tools, social media management tools, and email marketing software.
Strong understanding of current digital marketing trends and best practices.
Experience with AI, machine learning.
Proficiency in video editing software and photography equipment.
