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About the Organisation
Founded in 1964 – Uganda Baati was the first company in the East African region to set up an ultra-modern Continuous Galvanizing line. With branches in Tororo and Arua, Showrooms in Mbarara, Gulu, Jinja and Mbale. Uganda Baati is the country’s leading manufacturer and supplier of roofing sheets and has the widest range of roofing products in galvanized, aluminium-zinc coated and pre-painted material. Uganda Baati is a specialist in providing customized roofing solutions.
Marketing Manager job at Uganda Baati | Apply Now
Kampala, Uganda
Uganda Baati is a leading manufacturer of high-quality steel roofing materials and building products, committed to providing innovative and durable solutions for construction across Uganda and the East African region. The company’s mission is to create value through sustainable products that enhance the lives of its customers while promoting economic growth in Uganda. With a strong reputation for excellence and innovation, Uganda Baati has been recognized for its leadership in the steel manufacturing sector and is a trusted brand in the region.
The company offers a dynamic work culture that fosters creativity, diversity, and teamwork, ensuring that employees are empowered to grow both professionally and personally. As part of its employee value proposition, Uganda Baati provides attractive job opportunities and flexible work arrangements to cater to a diverse workforce. Established as a subsidiary of the global ArcelorMittal group, Uganda Baati has evolved from a small local operation into a key player in the manufacturing industry. Its business model focuses on producing quality, affordable building materials with a strong emphasis on sustainability.
The company’s size and reach span Uganda, Kenya, Tanzania, and Rwanda, with a growing presence in other East African markets. Guided by core values of innovation, integrity, and customer-centricity, Uganda Baati is dedicated to making a positive impact on both the environment and the communities in which it operates. Through its corporate social responsibility (CSR) initiatives, Uganda Baati supports various community development projects, including education, health, and environmental conservation. For more information, visit www.ugandabaati.com.
Are you looking for Management jobs in Uganda 2024 today? then you might be interested in Marketing Manager job at Uganda Baati
Full Time
Deadline:
30 Nov 2024
Job Title
Marketing Manager job at Uganda Baati
Uganda Baati
Job Description
Job Title: Marketing Manager
Organisation: Uganda Baati
Duty Station: Kampala, Uganda
Duties, Roles and Responsibilities
Qualifications, Education and Competencies
See all details of the qualifications, competencies and education for this role under the "How to Apply" section below.
All candidates should send their applications at the Apply Button below.
Deadline: 30th November 2024
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How to Apply
Responsibilities:
To Develop and execute a customer centric Marketing Strategy that helps to position Uganda Baati as the leading Building Solutions company in Uganda. line with This strategy will conforming to the Group Marketing guidelines, while still being relevant to Uganda.
To develop and grow the marketing organisation development: Nurturing a well-rounded marketing organisation with excellent brand and commercial skills.
To Manage the Product Management process for the Business Unit in terms of Launches, Market Communication, Positioning and Pricing Strategy, maximizing product contribution and ensuring the required product penetration in the defined market segments
To coordinate and execute all Brand Building programs, and also measuring effectiveness of the same across the different segments. (Consumers, Dealers/Distributors, Professionals and Artisans (Installers/fundis).
To build a stronger Customer Connect through direct marketing, digital or online marketing programs and brand experience touch-points like Retail Showrooms & Service Centres.
To drive the Retail Showrooms concept in Uganda and roll-out it across various locations.
To oversee the long term product development plans, conduct timely review and ensure execution as per plans in coordination with other functional teams
To provide marketing support for all below the line sales programs like trade schemes, consumer promotions, Outlet visibility, market conversion programs, Trade exhibitions, industry meets and technical seminars
Driving a culture of deep Customer, Influencer and Channel understanding through regular research and in-touch programs leading to development of relevant strategies and product innovation.
To improve the Business Unit’s Gross Contribution per Metric Tonne by market segment / product by up-grading and launching high-end differentiated product offerings.
To develop and Launch Solutions through combination of product and service offerings and creating strong value propositions to the market.
Develop pricing strategy for various brands based on market positioning
Any other assignment by management as may be required in the interest of the company.
Budgetary responsibility:
Manage the market budget appropriately to ensure an optimal ROI is achieved
SERVICES
COMMERCIAL
SERVICES
INDUSTRIAL
SERVICES
RESIDENTIAL
Qualifications:
Excellent Communication skills
Leadership Skills
Clear Strategic thinker with ability to assimilate creativity and market learning’s
Strong Expertise in the Marketing profession and good understanding of the sales process
Analytical skills
Project management skills
Interpersonal skills
Strong planning & organizing skills
High on initiative and ability to manage ambiguity
Computer literacy:
MS Office packages
IT Software applications
Personality profile:
Positive energy
Business-centric
Fast paced and prompt
Achievement oriented
Energetic and Enthusiastic
