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Marketing Automation Specialist job at Crescita Solutions | Apply Now
Are you looking for Marketing and Sales jobs in Nigeria 2025 today? then you might be interested in Marketing Automation Specialist job at Crescita Solutions
About the Organisation
Crescita Solutions, formerly known as FLIP Digital Technologies (founded in 2020), is a full-service digital and technology agency with a Pan-African vision. Initially focused on building websites and grassroots campaigns for local businesses, Crescita has expanded to deliver end-to-end digital solutions including branding, PR, marketing automation, and technology-driven business growth. The company partners with local and global clients across industries to design impactful campaigns that drive visibility, scalability, and measurable results.
Abuja, Nigeria
Full Time
Job Title
Marketing Automation Specialist job at Crescita Solutions
Crescita Solutions
Job Description
As a Marketing Automation Specialist, you will design, manage, and optimize marketing automation workflows that drive lead nurturing, client engagement, and campaign scalability. You will work closely with digital strategists, marketing teams, and clients to integrate systems, improve processes, and enhance overall campaign performance. This role also involves training colleagues on automation tools, ensuring compliance with data protection regulations, and providing technical problem-solving support.
Duties, Roles and Responsibilities
Design and manage automated workflows for lead generation, nurturing, and client engagement.
Integrate marketing automation platforms (e.g., HubSpot, Mailchimp, Zapier) with CRM systems.
Monitor and analyze campaign performance data to identify opportunities for automation.
Create customer journeys and funnel automation that balance efficiency with personalization.
Train internal teams and clients on automation tools and best practices.
Ensure compliance with data protection regulations in all automated workflows.
Collaborate with strategists, marketers, and developers to align automation with campaign goals.
Qualifications, Education and Competencies
Education:
Bachelor’s degree or HND in Marketing, Business Administration, IT, or related field.
Experience:
Minimum of 2 years of hands-on experience with marketing automation tools.
Technical Skills:
Proven expertise with platforms such as HubSpot, Mailchimp, Zapier, or similar tools.
Strong understanding of customer journey mapping and sales funnels.
Technical problem-solving and systems integration skills.
Soft Skills:
Excellent communication and training skills.
Analytical and data-driven mindset.
Ability to manage multiple projects and meet deadlines.
How to Apply
ONLY ONLINE APPLICATIONS:
Interested and qualified candidates should send their CV to careers@crescitas.com with the subject line: Marketing Automation – [Your Name].