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Analyst - MoMo & Inbound Channel Analyst job at MTN Uganda | Apply Now
Are you looking for Information Technology Jobs in Uganda 2024? If yes, then you might be interested in Analyst - MoMo and Inbound Channel Analyst job at MTN Uganda Limited
Kampala, Uganda
Full-time
MTN Uganda is a leading telecommunications provider in Uganda, offering a wide range of services that include mobile voice, data, and digital financial solutions. Since its establishment in 1998, MTN Uganda has played a pivotal role in transforming the telecommunications landscape in the country, making significant contributions to connectivity and digital inclusion.
With an extensive network coverage that reaches both urban and rural areas, MTN Uganda ensures that millions of Ugandans have access to reliable communication services. The company is known for its innovative offerings, such as mobile money services through MTN Mobile Money, which have revolutionized financial transactions and inclusion in the country. This service allows users to send and receive money, pay bills, and access various financial services using their mobile phones, thereby bridging the gap for the unbanked population.
MTN Uganda is also committed to corporate social responsibility, with numerous initiatives aimed at improving education, health, and community development. Through its foundation, the company supports various projects that enhance the quality of life for Ugandans, such as building schools, providing scholarships, and supporting healthcare facilities.
Analyst - MoMo and Inbound Channel Analyst job at MTN Uganda Limited
MTN Uganda
Planning, implementing, maintaining, and commercializing inbound marketing channel initiative to drive voice, data and digital revenue growth as well as mobile money commercial function with analysis and insights.
Plan, create, and implement comprehensive inbound strategies and initiatives to drive new business opportunities, and manage channel expansion.
Creating, managing, and executing inbound initiatives across all available channels like USSD, App, Web, queuing system and digital channels.
Analyze and report on the effectiveness for each channel marketing efforts and adjust as needed.
Collaborate with other departments, such as design and product, to create cohesive marketing campaigns.
Monitor industry trends and stay up to date on new marketing technologies and techniques.
Provide training and support to team members on inbound marketing best practices and tools.
Measuring the effectiveness of inbound campaigns against agreed key performance indicators (KPIs)
Conduct market and competitor research, and develop strategies based on those findings.
Develop and implement advanced models and instruments that drive business growth and reduce revenue exposure.
Own the development and implementation of value propositions, programs, and projects to ensure growth and profitability of inbound marketing channel.
Provide daily, weekly, and monthly reporting on the impact of inbound campaigns and initiatives.
Perform Mobile money analysis & propose actions to reduce churn, growth RGS and product uptake/penetration across the different product line
Managerial / Supervisory Responsibilities
Have the self-insight and flexibility to adapt to different situations.
Communicate actively and effectively resolving any potential conflicts that may arise.
Employee relations and collaborative teamwork
Manage contributions and expectations of external service providers and stakeholders.
Ensure ongoing liaison with other areas of the business.
Review performance management, evaluating, assessing, and tracking performance to ensure that objectives and targets are achieved.
Build and enforce a customer centric approach.
Communicate actively to effectively resolve any potential conflicts that may arise.
Have the self-insight and flexibility to adapt to different situations.
Live the MTN Brand values –influence employees’ behavior.
Influence other stakeholders to achieve the business objectives of the channel
Creativities (improvement/innovation inherent)
Suggests concrete ways to improve productivity and improve resource utilization.
Strive to automate processes and procedures wherever possible.
Apply market research in an optimal way to continually improve processes and procedures.
Communicate results and recommendations to the relevant areas of the business to build a competitive advantage.
Recommend creative and innovative solutions to enhance MTN performance.
Establish sound relationships with service providers and vendors and business segments.
Encourage continuous service improvement.
Implement cost-saving activities.
Vulnerabilities(control span)
Business expectations vs. the delivery reality
Data integrity
Poor customer service will impact negatively on revenue.
Speed to market
Limited resources
Evolution of technology
Legislative changes
Reliance on the stability and availability of systems
Non-achievement of turnaround times
Inappropriate processes resulting in delayed service to clients.

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Bachelor’s degree preferably in Actuarial Science, Information Technology, Statistics, Business computing or Commerce
Other Training:
Customer Value Management,
Campaign Management & Go to Market (GTM)
project management,
Customer Analytics and CRM,
Advanced analytics (SQL, Python, R)
Business analysis and intelligence
Statistical analysis
Application development and management
Work Experience
At least 2 years’ experience in business analysis and financial modeling in the marketing environment.
Proficiency in data analysis tools and languages (e.g SQL, Python, R).
Strong analytical thinking and problem-solving skills.
communication skills with the ability to translate data insights into actionable recommendations.
Detail-oriented and able to manage multiple data sources efficiently.
Demonstrated leadership in predictive and heuristic modelling within a large organization.
Telecommunication experience is an added advantage.
Knowledge:
Expertise in customer data, information systems, data warehouses, data marts, business intelligence software and systems
CVM methodology, principles, capabilities, and techniques.
Business Analysis and Data Management
Statistical modeling and multivariate analysis
Segmentation techniques
Scoring techniques
Data Quality analysis
Algorithm Knowledge
Data mining and predictive analytics
Reporting and performance analysis
Knowledge of local markets, including market trends
Business Performance Measurement & Management
Business and financial planning
Attributes and Skills Necessary Skills:
Result Achiever - Produces sustainable commercial results through ethical practices.
Operationally Astute - Sets priorities, plans, organizes and co-ordinates work to deliver the highest commercial returns.
Ability to Translate commercial objectives to technical terms for ensuring underlying system readiness.
Strong Strategic and Analytical Thinking
Strong Knowledge in Campaign Management and CRM tools (Flytxt is an added advantage)
Advanced statistical software skills (SQL, Python, R, etc)
Advanced use of Excel (Excel, VBA for Excel, etc)
Business and strategic acumen
Strong interpersonal, negotiation skill and conflict management skill
Behavior Attributes
High performing individual with strong standing to be perceived as peer for senior management.
Ability to support overall campaign management design.
High level of energy and creativity, willingness to go the extra mile.
Open and trustworthy personality and strong relationship building
Strong sense of professionalism and integrity
Highly driven and motivated individual, with strong personal presence, integrity and resilience
Effective Communication
Planning and organization
Results orientated.
Team player
Composed and confident
Focused and priority driven.
Customer centricity
Pressure tolerance
Consultative
Alert to environment changes and trends
Balances personal life with work
APPLICATION FOR THIS POSITION MUST BE DONE ONLINE:
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