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About the Organisation
Sales Development Representatives – Watu Simu job at WATU Credit Limited | Apply Now
Kampala, Uganda
Watu Credit, established in 2015 and headquartered in Mombasa, Kenya, is a dynamic non-bank financial institution dedicated to fostering financial inclusion by providing accessible asset financing solutions, particularly for motorcycles and three-wheelers. With a mission to empower individuals and businesses through innovative financial services, Watu Credit has earned recognition for its commitment to customer-centricity and integrity.
The company cultivates a collaborative and inclusive work environment, offering employees opportunities for professional growth and development. As a rapidly expanding organization, Watu Credit provides a range of job opportunities, including roles in human resources, customer care, and territory management, with flexible work arrangements. Since its inception, the company has evolved by integrating technology into its business model, delivering both secured and unsecured lending primarily via mobile services.
Operating across multiple African countries, Watu Credit employs between 1,000 to 5,000 individuals, reflecting its significant presence in the region. The company's core values encompass integrity, innovation, customer-centricity, and sustainability. Demonstrating a strong commitment to corporate social responsibility, Watu Credit actively engages in initiatives aimed at promoting financial literacy and economic empowerment within the communities it serves. For more information, visit their website at www.watuafrica.com.
Are you looking for Marketing and Sales jobs in Uganda 2025 today? then you might be interested in Sales Development Representatives – Watu Simu job at WATU Credit Limited
Full Time
Deadline:
3 Nov 2025
Job Title
Sales Development Representatives – Watu Simu job at WATU Credit Limited
WATU Credit Limited
Job Description
Job Title: Sales Development Representatives – Watu Simu (Fresher Jobs)
Organisation: WATU Credit Limited
Duty Station: Kampala, Uganda
Job Summary:
The Sales Representative is responsible for driving Watu Simu’s sales growth by recruitment of the new dealers, managing dealer relationships, expanding store coverage, and ensuring excellent field execution. This includes daily route management, new dealer acquisition, dealer engagement, training and retraining of Front Officers (FOs), performance analysis, and ensuring compliance with company policies. The role requires a proactive, analytical, and relationship-driven individual capable of achieving measurable results in a dynamic field environment.
Duties, Roles and Responsibilities
Qualifications, Education and Competencies
See all details of the qualifications, competencies and education for this role under the "How to Apply" section below.
All suitably qualified and interested candidates should send a copy of their updated CV the link that will be provided
Deadline: 3rd November 2025
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How to Apply
Execute the acquisition of new dealerships and maintain strong dealership relationships within assigned territory.
Achieve sales growth in alignment with targets.
Conduct the regular visits to the dealers within the assigned territory.
Conduct regular training for the dealership owner and the staff on the product offer, system and dashboards usage, after sales services.
Execute the distribution and placement of marketing materials to dealers.
Conduct monitoring and continuous improvement of portfolio quality.
Detailed Responsibilities:
Route management: Ensure full route compliance and effective store coverage within the assigned territory.
Dealer and Territory Management: Manage relationships with dealers and Front Officers (FOs) to ensure smooth daily operations, adherence to routes, and strong sales performance.
Market Development: Expand distribution within the assigned territory by on boarding new dealerships and stores each month to grow Watu Simu’s footprint in the region.
Sales Growth: Drive credit conversions and promote Watu Simu products to increase dealer/store sales and overall revenue performance.
Brand Visibility: Execute distribution and placement of branding materials and ensure Watu Simu products are prominently presented for maximum visibility and customer engagement.
Performance Monitoring: Track and analyze key sales and portfolio health metrics, identify underperforming areas, and implement improvement actions through regular field reviews and coaching for dealers and Front Officers.
Portfolio Quality Management: Monitor repayment performance within the territory, ensuring timely follow-up on unpaid or overdue accounts.
Risk Mitigation: Identify potential risks such as dealer non-compliance, irregular Front Officer activities, or portfolio deterioration and take proactive corrective actions.
Training: Provide ongoing training and retraining to FOs and dealers on Watu Simu processes, systems, product offer and after sales services to ensure accuracy and quality in customer on boarding and after sales support.
Operational Support of Dealers: Provide field-level assistance to ensure dealers and FOs have all necessary tools and information. Confirm FOs are correctly signed in under their respective dealerships and POS. Escalate recurring or unresolved challenges for timely resolution. Provide immediate support for operational or system-related issues. Lead dealership WhatsApp group discussions on boarding and FO account creation.
Market Intelligence: Gather and report insights on competitor activities, and customer trends to help shape strategic decisions.
Reporting and Communication: Submit accurate and timely daily and weekly reports on field activities, performance, and market feedback.
Compliance and Ethical Standards: Uphold company policies, maintaining professionalism, and ensuring compliance with all operational procedures.
Continuous Improvement: Identify opportunities to enhance field efficiency and effectiveness.
Any other task that might be assigned by the management
SERVICES
COMMERCIAL
SERVICES
INDUSTRIAL
SERVICES
RESIDENTIAL
Diploma or Bachelor’s degree in Business, Marketing, or related field
Minimum 2 years of sales or field experience, preferably in telecom or financial services
Excellent communication, negotiation, and relationship management skills.
Strong analytical and problem-solving abilities.
In-depth knowledge of mobile phones, asset financing and sales processes.
Proven experience in market penetration and distribution, acquisition of new clients
Demonstrated experience developing and implementing sales plans and strategies that have demonstrated impact to business
Demonstrated knowledge of customer needs based on customer segments applicable to Watu
Ability to analyze data and making decisions informed by the data, use Excel / Google sheets / Performance dashboards
High integrity and adherence to company policies.
Willingness to travel extensively within the assigned territory
Strong networking and relationship-building abilities.
Passion for sales and customer engagement.
Ability to work under pressure and manage multiple priorities.
