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Marketing Specialist Job at Unilever
Unilever
Job Description
The Marketing Specialist Manager is responsible for developing and implementing the activation plan that supports the objectives of our brands and the customer. Lead the development execution of brand/category solutions & activities for Customer/Channels based on fully integrated, shopper, customer, and channel insights. This role Leads in Market Plan execution (Aligned to BU and Category Strategy) & Dynamic Resource Allocation Localises Category Growth Strategy Executes strategically aligned Commercial Plan in Market Decides Channel/Customer Prioritisation in Market and deploys Budget accordingly Leads Core Capabilities and objective customer engagement (Catman /Shopper / NRM) D4C/D4R: executes locally AND integrates Channel & Customer upstream into BU
Duties, Roles and Responsibilities
Qualifications, Education and Competencies
The Marketing Specialist Manager is responsible for developing and implementing the activation plan that supports the objectives of our brands and the customer. Lead the development execution of brand/category solutions & activities for Customer/Channels based on fully integrated, shopper, customer, and channel insights. This role Leads in Market Plan execution (Aligned to BU and Category Strategy) & Dynamic Resource Allocation Localises Category Growth Strategy Executes strategically aligned Commercial Plan in Market Decides Channel/Customer Prioritisation in Market and deploys Budget accordingly Leads Core Capabilities and objective customer engagement (Catman /Shopper / NRM) D4C/D4R: executes locally AND integrates Channel & Customer upstream into BU
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