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Job Summary

Job Title:
LinkedIn Ads Specialist
Employer:
Pavago
Location:
Nairobi
Country:
Kenya
Contract Type:
Full-time
Job Category:
Number of Positions:
1
Deadline:
Thursday, 15 January 2026

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Pavago is a full-service offshore recruitment partner that helps small and medium-sized businesses (SMBs) build remote teams by connecting them with skilled, affordable talent globally in roles like tech, sales, marketing, and operations, offering talent acquisition, hiring, onboarding, payroll, and compliance support to provide a cost-effective way to scale with international expertise.

Full-time

Deadline: 

15 Jan 2026

LinkedIn Ads Specialist Job at Pavago

Pavago

Job Description

As a LinkedIn Ads Specialist at Pavago, you’ll design, manage, and optimize high-impact LinkedIn advertising campaigns that drive lead generation, engagement, and conversions for a portfolio of clients. You’ll leverage LinkedIn’s advertising ecosystem to create data-driven strategies, improve campaign performance, and deliver measurable results aligned with client goals.

Duties, Roles and Responsibilities

Campaign Strategy & Execution

  • Design, implement, and optimize LinkedIn Ads campaigns for multiple clients.
  • Conduct market research and audience analysis to develop effective advertising strategies.
  • Test creatives, audiences, and formats to continuously improve performance.

Performance Monitoring & Optimization

  • Monitor daily campaign performance and adjust strategies to improve ROI.
  • Analyze campaign data to identify trends, insights, and opportunities.
  • Prepare weekly and monthly performance reports supported by clear recommendations.

Client Collaboration & Communication

  • Work closely with clients to understand objectives, budgets, and expectations.
  • Provide strategic guidance and insights to maximize campaign effectiveness.
  • Communicate results and next steps in a clear, professional manner.

Industry Knowledge & Improvement

  • Stay informed about LinkedIn advertising tools, updates, and best practices.
  • Suggest new ideas, tactics, and innovations to enhance results.


Qualifications, Education and Competencies

See all details of the qualifications, competencies and education for this role under the "How to Apply" section below.

Interested and qualified? Go to Pavago on apply.workable.com to apply

Find application details and links on the AfriCareers Jobs Portal:

  1. Click the Apply button below

  2. New users: Select Create Profile and complete the Profile Creation Wizard

  3. Existing users: Log in and update your profile if needed

  4. Go to the "Jobs" tab

  5. Read the detailed job description, Roles and Qualifications. 

  6. Submit your application via the jobs portal

  7. Track progress under "My Applications" tab

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LinkedIn Ads Specialist  Job at Pavago

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