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Full-time
General Manager – Retail Distribution Job at Alliance Life Assurance Ltd
Alliance Life Assurance Ltd
Job Description
Alliance Life is seeking an experienced General Manager – Retail Distribution to lead its retail business and operations across the entire Tanzanian market. The successful candidate will be responsible for developing and executing strategies to expand the individual life insurance business, overseeing the retail distribution network, and driving sales to achieve multiplier business growth targets.
Duties, Roles and Responsibilities
- Responsible for the full retail growth & profit center GWP, expense ratio, persistency, and net profitability
- Co-design and execute the multi-year retail life sales & distribution strategy, operating model, and annual business plan
- Driving product development strategy from product ideation, market feasibility study, pricing & development and launch of products with system readiness, Co-designing, driving and managing end to end retail distribution processes.
- Build, scale, and optimise a high-productivity RFA tied-agency network for banca, agency and direct channels as the backbone of retail distribution nationwide including upcountry and remote regions.
- Build a retail training and capability academy; drive succession planning for all senior retail roles.
- Own RFA recruitment, activation, persistency management, and performance tiering. Maintain portfolio-wide retention of 90%+.
- Ensure full compliance with TIRA regulations governing RFA licensing and retail distribution.
- Grow bancassurance partnerships on retail business in coordination with Banca Manager and expand business through banks, brokers, external agencies, SACCOs, Social groups, Religious Groups, Association and MFIs.
- Develop loyalty programmes and White Labelling.
- Define SLAs, and governance for all partnership agreements.
- Driving direct sales through online and digital platforms with clear focus on enhancing share of direct business to minimise distribution costs and increase reach.
- Lead mobile money-linked insurance distribution (M-Pesa, Airtel Money), digital onboarding, e-KYC, and CRM-driven sales management.
- Set and deliver annual targets for direct digital GWP share.
- Own Net Promoter Score targets; champion the retail customer across the full lifecycle onboarding, servicing, and claims.
- Design proactive lapse prevention and win-back programmes along with operations teams.
- Develop accessible products (along with Pricing team) and distribution models for informal, rural, and low-income segments supporting Tanzania’s financial inclusion agenda and TIRA’s mandate.
Qualifications, Education and Competencies
See all details of the qualifications, competencies and education for this role under the "How to Apply" section below.
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