Field Sales Development Manager job at WATU | Apply Now

1. Sales Strategy & Market Penetration

• Contribute to the development and execution of the company’s regional sales and expansion strategy.

• Identify high-potential areas for dealership acquisition and growth.

• Collaborate with senior leadership to align field strategies with company objectives.

2. Dealership Acquisition & Management

• Map and evaluate potential smartphone dealerships across assigned regions.

• Lead the acquisition of new dealerships using both ground-search and referral approaches.

• Build and maintain strong, results-driven relationships with dealerships.

• Monitor dealership performance, including sales volume, repayment quality, and inventory levels.

• Conduct regular dealership visits to address performance gaps, deliver training, and resolve issues.

3. Team Leadership & Development

• Recruit, train, and manage a team of Sales Executives responsible for territory coverage and dealership support.

• Develop and implement route plans, monitor adherence, and control team expenses.

• Conduct weekly one-on-ones, performance appraisals, and implement Performance Improvement Plans (PIPs) as needed.

• Define KPIs, bonuses, and structure for the sales team in collaboration with HR and senior management.

• Design and deliver training sessions to build internal and external capacity.

4. Reporting, Forecasting & Budgeting

• Analyze sales data and market trends to develop accurate forecasts and team targets.

• Provide weekly performance reports covering trends, forecasts, dealership performance, and budget adherence.

• Track team productivity and ensure alignment with sales budgets and department goals.

5. Market Analysis & Strategy Execution

• Analyze industry trends and recommend pricing or marketing strategy adjustments.

• Support the distribution of marketing materials and contribute to promotional campaigns.

• Identify opportunities for operational efficiencies and collaborate with cross-functional teams (marketing, finance, logistics).

6. Territory & Relationship Management

• Maintain a strong field presence, providing hands-on support to dealerships and sales teams.

• Organize and lead regional dealership meetings to share updates, address concerns, and strategize collaboratively.

• Ensure dealerships have sufficient stock and staff to support optimal performance.

• Act as the escalation point for dealership issues, ensuring timely resolution and support.

Key Deliverables

• Achievement of sales and portfolio quality targets.

• Sustained onboarding and performance of new dealerships.

• Effective execution of regional market penetration strategies.

• High-performing, motivated, and well-coordinated sales team.

• Strong, productive relationships with dealers and OEM partners.

Performance Metrics (KPIs)

• Dealership Acquisition: Number of new dealerships onboarded in the assigned region.

• Sales Target: Achievement of smartphone sales goals.

• Portfolio Quality: Maintenance of low “Never Paid” and “Offline” rates.

• Visit Quality Assurance (QA): Completion and documentation of high-quality field visits.

• Team Productivity: Achievement of individual and team performance targets.

Other Responsibilities

• Maintain accurate weekly mappings of agents, shops, and sales representatives.

• Approve and monitor team route plans to ensure timely execution and reporting.

• Develop and control daily visit trackers and enforce rules around dealership visits.

• Support HR in staff planning, engagement initiatives, and team motivation.

• Participate in budgeting processes and ensure responsible use of allocated resources.