​

• Sales Strategy: Develop and implement effective sales strategies to achieve revenue targets, expand market share, and increase customer base.
• Market intelligence: Continuously monitor market trends, customer
• preferences, and competitor activities to adapt marketing and sales plans accordingly.
• Customer Relationship Management: Build and maintain strong relationships with farmers and distributors and agro-dealers.
• Product Promotion: Create and execute marketing campaigns, including online and offline advertising, events, and promotions to promote seed varieties and educate customers.
• Sales Team Leadership: Lead and motivate the sales team (territory sales officers), providing guidance, training, and support to achieve sales targets.
• Distribution Network: Expand and manage the distribution network, including distributors, retailers, and dealers, to ensure widespread availability of our seeds.
• Budget Management: Develop and manage the sales and marketing budget, allocating resources effectively to meet objectives.
• Reporting: Provide regular reports to senior management on sales performance, market trends, and customer feedback.
• Additional responsibilities: Any other duties that may be assigned by the General Manager.

Additional Responsibilities

• Ensure the safety of team members from any harm, abuse, neglect, harassment and exploitation to achieve the enterprise’s goals on safeguarding implementation.
• Establish a safeguarding culture across all levels of the enterprise by implementing BRAC International’s Safeguarding Policy, in collaboration with BRAC International’s Gender and Safeguarding team.
• Practice, promote and endorse the issues of safeguarding policy among team
• members and ensure the implementation of safeguarding standards in every
• course of action.
• Act as a key source of support, guidance and expertise on safeguarding for establishing a safe working environment.
• Responsible for ensuring team members are appropriately trained, supported and have access to resources regarding issues that are identified and actioned in accordance with the safeguarding policy and procedure.
• Follow the safeguarding reporting procedure in case any reportable incident takes place, encourage others to do so.