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About the Organisation
Marketing Manager job at Banana Industrial Research and Development Centre (BIRDC) | Apply Now
Kampala, Uganda
Banana Industrial Research & Development Centre (BIRDC) is dedicated to advancing the utilization of banana and plantain products, aiming to contribute to sustainable agricultural development and improved livelihoods across Uganda and beyond. Known for its innovative work in transforming banana-based products into valuable industrial and consumer goods, the center has earned recognition as a leader in agricultural research and development.
BIRDC fosters a collaborative and forward-thinking work culture, encouraging creativity, professional growth, and a commitment to sustainable agriculture. The organization offers job opportunities for individuals with a passion for research, agricultural innovation, and product development, supporting a flexible and dynamic work environment. Established to address the challenges faced by banana farmers and processors, BIRDC has grown into a prominent institution with a strong focus on product diversification and agricultural value addition.
Through its innovative business model, BIRDC focuses on turning banana waste into useful industrial products such as biofuels, fertilizers, and paper, creating new economic opportunities while promoting environmental sustainability. With a growing impact, BIRDC has extended its reach through partnerships with local and international organizations, making significant strides in improving the banana industry. The center’s core values include innovation, sustainability, community engagement, and research excellence. BIRDC’s corporate social responsibility initiatives focus on supporting rural communities, promoting sustainable farming practices, and improving food security.
Are you looking for Marketing jobs in Uganda 2025 today? then you might be interested in Marketing Manager job at Banana Industrial Research and Development Centre (BIRDC)
Full Time
Job Title
Marketing Manager job at Banana Industrial Research and Development Centre (BIRDC)
Banana Industrial Research and Development Centre (BIRDC)
Job Description
Job Title: Marketing Manager
Organisation: Banana Industrial Research and Development Centre (BIRDC)
Duty Station: Kampala, Uganda
Job Summary:
The Marketing Manager will lead our marketing efforts and drive the growth of Tooke Products on the local market. The ideal candidate will possess a deep understanding of the food industry, a passion for creative marketing, and a proven track record in strategic marketing, brand building, and customer engagement.
How to Apply
Duties, Roles and Responsibilities
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Apply today by emailing your credentials / Curriculum vitae to officeofdirector@pibid.org
Deadline: 13th October 2025
Marketing Strategy: Develop and execute comprehensive marketing strategies to build the Meat Haven brand, drive sales, and enhance customer engagement.
Brand Management: Cultivate and maintain the company’s brand identity and ensure brand consistency across all marketing channels.
Product Promotion: Create and implement marketing campaigns for our range of value-added meat products, targeting diverse customer segments.
Digital Marketing: Oversee the digital marketing efforts, including social media, website management, email marketing, and online advertising.
Market Research: Stay updated on industry trends, conduct market research, and identify opportunities for growth and product development.
Customer Relationship Management: Implement CRM strategies to build and maintain strong customer relationships and loyalty.
Content Development: Oversee the creation of compelling and relevant content for marketing materials, including product descriptions, blog posts, and visuals.
Analytics and Reporting: Analyze marketing performance data and generate reports to measure the effectiveness of marketing initiatives.
Qualifications, Education and Competencies
An Honours Bachelor’s Degree in either Commerce or Business Administration (Marketing option) from a recognized awarding institution. OR
MBA (Marketing option or a related field) from recognized awarding institution.
Work Experience
At least 5 years of working experience three of which should have been served at a supervisory role or, an equivalent work experience from a reputable organization.
Skills/Competencies/Personal Attributes
Good leadership, interpersonal and communication skills
Strict Time Management qualities
Familiarity with social media and digital marketing and content marketing strategies
High degree of confidentiality and integrity

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