Tropical Heat is a leading manufacturer of spices and snacks in the East African region. The Head of Sales will lead and drive the commercial agenda across East Africa with ownership of revenue growth, market share, distribution expansion, and sales team capability. This is a hands-on leadership role focused on route-to-market execution and high-performance team management.
Sponsored
Sponsored
Marketing and Sales
Sales – Head of SalesNew!
Employer / Company
Tropical Heat
4 views
0 unlocks
Description (Public)
Duties, Roles and Responsibilities
- Own and deliver the East Africa sales strategy with a strong emphasis on execution, scale, and sustainable growth.
- Lead, coach, and manage Sales Managers across markets, building a high-performance, accountable sales culture.
- Drive revenue growth, market share gains, and numerical distribution across all retail and institutional channels.
- Execute and optimize route-to-market strategies across modern trade, general trade, HORECA, and key accounts.
- Translate commercial strategy into clear, actionable plans with measurable targets at every operational level.
- Lead forecasting, budgeting, and sales performance reviews with strong financial discipline and numerical control.
Qualifications, Education and Competencies
Qualifications & Experience:
- 10 or more years of FMCG sales experience in East Africa.
- Demonstrated track record of leading sales teams across modern trade, general trade, and distributor networks.
- Proven experience in designing or optimizing route-to-market and distribution models in competitive markets.
Skills & Competencies:
- Route-to-market strategy and execution.
- Sales team leadership and performance coaching.
- Revenue forecasting and budget management.
How to Apply
Get DAILY Job Updates
AfriCareers WhatsApp Channel
Follow Channel
Get DAILY Job Updates
AfriCareers Telegram Channel
Follow Channel
Turn on to receive notifications