Head of SalesNew!

• Defining and executing strategic national sales plans to achieve revenue and volume targets.
• Leading and mentoring regional sales teams, key account managers, and field representatives.
• Managing relationships with major retail chains, key distributors, and wholesale channels.
• Analyzing market trends, competitor activities, and consumer demand to identify growth channels.
• Overseeing trade marketing initiatives, promotional campaigns, and point-of-sale executions.
• Monitoring sales budgets, credit limits, and collection schedules to ensure healthy cash flow.
• Establishing sales KPIs, performance metrics, and incentive schemes for the commercial team.
• Collaborating with supply chain and manufacturing teams to ensure product availability.

Qualifications & Experience:

• Bachelor's degree in Sales, Marketing, Business Administration, or related commercial field.
• Minimum of eight (8) years of progressive sales experience in the FMCG sector in East Africa.
• At least three (3) years of senior managerial experience leading large commercial sales teams.
• Proven record of growing market share and managing key retail supermarket accounts.

Skills & Competencies:

• Strategic commercial leadership and market expansion expertise.
• Strong key account management and distributor management skills.
• Expertise in route-to-market strategies and trade channel executions.
• Advanced numerical and sales data analytical capabilities.
• High-level negotiation, deal structuring, and contract management skills.